This AI & visual content training program has been developed with the help of leading experts in Generative AI and will specifically enable you to:
Employed at the most innovative companies on the market, they will deliver their best methods to you and share their successes as well as their failures.
Warren Grange
Generative AI Specialist
Brice Teluk
Content strategist and AI Expert
Rodrigue Buisson
Product Manager IA
Partie 1 - Générer des visuels professionnels avec l'IA
Introduction to Generative AI Platforms
Overview of the main image generation platforms and their characteristics.
Strengths and limitations of each tool for marketing and creative uses.
Principles of Visual Prompt Design
Techniques for structuring precise instructions tailored to visual needs.
Examples of successful prompts to achieve various styles, moods, and outcomes.
[WORKSHOP]
Hands-on Group Workshop
The participants will use a generative AI tool to create a series of images for a fictitious marketing campaign.
Partie 2 - Industrialiser et sécuriser sa production créative
Customization and adaptation of generated visuals
Techniques for adjusting AI visuals in alignment with brand identity.
Tips for visual coherence in multichannel campaigns.
Optimization of visuals for different platforms
Adapting generated visuals to the specifics of each channel (social media, websites, etc.).
Techniques to maximize engagement according to the formats and targeted audiences.
[WORKSHOP]
Hands-on Group Workshop
Participants will develop a comprehensive visual content strategy for a fictional brand using generative AI. They will create a mood board, visuals for various platforms, and present their strategy, justifying their creative and technical choices.
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AI & Graphic Design
4.8
5 out of
658
meetings
Custom-designed by professionals working in the market's most innovative companies, our AI & Visual Content training provides you with a comprehensive and practical experience using the latest methods in marketing visual content creation and AI tools (DALL-E, Midjourney, Stable Diffusion, VEO2, Sora, etc.).
Customize this training theme
Learn from the top industry experts, current leaders
Custom training tailored to your specific objectives
Practice with real cases from your sector and your industry
Custom format individual/workshops/collective in-person/remote
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Charlène
formation intéressante et accessible, pile le bon niveau par rapport à ce qu'on faisait déjà chez PlayPlay c'était la continuité parfaite avec nos tâches actuelles liées à l'IA. Bien de faire un mix entre formation et cas pratique et ce qui va rester sont surtout les petits conseils qu'on peut appliquer très simplement dans notre quotidien
Aicha
C'était bien, nous avons crée ensemble des agents, les intervenants ont repondus a nos questions
Antonin
Présentation claire. Bonne première cession adaptée à notre besoin d'acculturation et de sensibilisation aux enjeux de l'IA.
C
Exemples concrets adaptés a notre travail, mise en pratique et vocabulaire simple
P
Intéressant, cas d’usages pertinents et tips utiles.
Feinda
Moi qui utilise quotidiennement l'IA, j'ai appris quelques tips qui m'aideront à être plus efficace. Malheureusement Copilot est trop limité : impossible de générer des PowerPoint efficace et notre licence ne nous permet pas de l'utiliser pour la gestion des emails
Sahra
Training intéressant, principalement théorique avec un peu de pratique. C'était agréable à suivre et cela m'a permis de mieux comprendre les bases et les possibilités offertes par l'intelligence artificielle.
