SEO, GEO, and LLMO: Achieving Visibility and Appeal in the Age of AI
4.6
5 out of
356
meetings
Customize this training theme
Customize this training theme



What you will learn during this training
What you will learn during this training
What you will learn during this training
What you will learn during this training
What you will learn during this training
What you will learn during this training
This SEO & Content Acquisition training program has been developed with the help of top Marketing experts and will enable you to:
Our Expert Trainers
Our Expert Trainers
Our Expert Trainers
Our Expert Trainers
Our Expert Trainers
Our Expert Trainers
Employed at the most innovative companies on the market, they will deliver their best methods to you and share their successes as well as their failures.

Barbara Bechini
SEO manager



Barbara Bechini
SEO manager



Barbara Bechini
SEO manager



Barbara Bechini
SEO manager



Barbara Bechini
SEO manager



Barbara Bechini
SEO manager



Karim Elmlih
Head of SEO



Karim Elmlih
Head of SEO



Karim Elmlih
Head of SEO



Karim Elmlih
Head of SEO



Karim Elmlih
Head of SEO



Karim Elmlih
Head of SEO



Gwenn Charlot
Head of User Acquisition



Gwenn Charlot
Head of User Acquisition



Gwenn Charlot
Head of User Acquisition



Gwenn Charlot
Head of User Acquisition



Gwenn Charlot
Head of User Acquisition



Gwenn Charlot
Head of User Acquisition


Program Type
Program Type
SECTION 1
Introduction to SEO Fundamentals
Review of structural and technical elements: optimizing key tags to structure the website and meet search engine expectations
Mastery of advanced keyword research: using the most common tools (Keyword Planner, Semrush, Ahrefs)
Enhancing Site Visibility with SEO
Identifying the Key SEO Performance Indicators: Choose the Right KPIs to Surpass Vanity Metrics
Achieving Tangible Results: Realistic Conversion and Consideration Goals for SEO and SEA





[WORKSHOP]
Hands-on Group Workshop
Participants will use tools to establish a list of priority optimizations that have a real impact on traffic, conversions, and the roadmap.
SECTION 2
Developing a content strategy optimized for SEO
Adoption of content marketing principles for an SEO-friendly content strategy
Mastery of SEO writing techniques and best practices to appeal to both search engines and users
Focus on best practices in SEO
Creation of site architecture: site map, internal linking, and semantic silo to enhance thematic relevance
Introduction to netlinking: acquiring quality backlinks and understanding the impact of incoming links on site authority





[WORKSHOP]
Hands-on Group Workshop
Optimize existing content using a comprehensive SEO approach to enhance traffic and content relevance.

4.9
/5
"The training was fascinating, it was a pleasant surprise. Numerous concrete examples and practical application cases were provided. Thank you to the trainer!"
Emilie, PMO Marketing at Bouygues Telecom

4.9
/5
"The training was fascinating, it was a pleasant surprise. Numerous concrete examples and practical application cases were provided. Thank you to the trainer!"
Emilie, PMO Marketing at Bouygues Telecom

4.9
/5
"The training was fascinating, it was a pleasant surprise. Numerous concrete examples and practical application cases were provided. Thank you to the trainer!"
Emilie, PMO Marketing at Bouygues Telecom

4.9
/5
"The training was fascinating, it was a pleasant surprise. Numerous concrete examples and practical application cases were provided. Thank you to the trainer!"
Emilie, PMO Marketing at Bouygues Telecom

4.9
/5
"The training was fascinating, it was a pleasant surprise. Numerous concrete examples and practical application cases were provided. Thank you to the trainer!"
Emilie, PMO Marketing at Bouygues Telecom
Our Training Formats
Our Training Formats
Tailor-made programs, 100% adapted to your business needs and proficiency level.
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Mentoring - Individual Training
An individual program lasting between 4 and 6 weeks
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Corporate Workshop - Group Training
A collective journey of 3 to 10 people
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
Conferences & Learning Event
Inspiring and impactful conferences
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more
E-learning Courses
Transform your team with our online training programs
Learn more

4.7
/5
"Highly interactive training. Good instructor, well-balanced between theory and exercises. Very interesting, I learned a lot."
Annelies, Business Unit Director of PharmaCare at Pierre Fabre

4.7
/5
"Highly interactive training. Good instructor, well-balanced between theory and exercises. Very interesting, I learned a lot."
Annelies, Business Unit Director of PharmaCare at Pierre Fabre

4.7
/5
"Highly interactive training. Good instructor, well-balanced between theory and exercises. Very interesting, I learned a lot."
Annelies, Business Unit Director of PharmaCare at Pierre Fabre

4.7
/5
"Highly interactive training. Good instructor, well-balanced between theory and exercises. Very interesting, I learned a lot."
Annelies, Business Unit Director of PharmaCare at Pierre Fabre

4.7
/5
"Highly interactive training. Good instructor, well-balanced between theory and exercises. Very interesting, I learned a lot."
Annelies, Business Unit Director of PharmaCare at Pierre Fabre
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SEO, GEO, and LLMO: Achieving Visibility and Appeal in the Age of AI
4.6
5 out of
356
meetings
Tailor-made by experts working in the most innovative companies in the market, our SEO & Content Acquisition training provides you with a comprehensive and practical experience to enhance your visibility through search engine optimization and content.
Customize this training theme
Customize this training theme
Customize this training theme
Customize this training theme
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Learn from the top industry experts, current leaders
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Practice with real cases from your sector and your industry
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Copyright © 2025 OnTrain
Copyright © 2025 OnTrain
Copyright © 2025 OnTrain
Training Programs
Copyright © 2025 OnTrain
Copyright © 2025 OnTrain
SEO, GEO, and LLMO: Achieving Visibility and Appeal in the Age of AI
4.6
5 out of
356
meetings
Customize this training theme
Customize this training theme
SEO, GEO, and LLMO: Achieving Visibility and Appeal in the Age of AI
4.6
5 out of
356
meetings
Customize this training theme
Customize this training theme
